Last May 24, 2016, entrepreneurs gathered at the Greenleaf Hotel in General Santos City to attend the Seminar on Expanding your Business through E-Commerce, an event organized by the Department of Trade and Industry Region 12 in coordination with the E-Commerce Office, the Regional Operations Group, and the Special Concerns Group of DTI. Topics such as Introduction to E-Commerce and Different Internet Payment Platforms were discussed by Ms. Janette Toral, e-commerce advocate of the Philippines and owner of http://digitalfilipino.com.
I was still a bit groggy when I arrived ( I left Cotabato City at 5:00 in the morning) and during the first few minutes of the seminar, I was overwhelmed with the numbers that Janet showed in her presentation. Apparently, there are billions of internet users all over the world and a huge percentage of that are active social media users. These numbers are impressive! Representatives from Shopify, Ureka, TackThis, Paypal, Gcash, and PayMaya were also there to tell us more about their products and services.
The Visual Merchandising Seminar and Workshop was scheduled the next day, May 25, 2016 at FB Hotel in Koronadal. It was nice to sit down and listen to one of my mentors, Mr. Rey Soliven as he emphasized the importance of visual merchandising and showed various techniques on how to present our products. I think it’s high time that I learned about visual merchandising, especially since our team struggled during the Treasures of Region 12 Trade Fair last year – we did not have the right tools, and we had a hard time decorating the booth.
We created mood boards, mini booths, and come May 26, 2016, we were asked to execute the designs that we submitted. There were busy hands everywhere, and it was just refreshing to see the creativity and resourcefulness of the participants. Rewards were given at the end of the program, and after an exchange of calling cards, the participants were finally on their way home.
As a rookie in the world of entrepreneurship, I’m grateful for events like these. I get to network with fellow entrepreneurs, and I always leave with a cup filled with new business-related discoveries.